IPG Mediabrands AB

Location

Stockholm

Founded

1987-03-18

Risk Signals

1066 news mentions monitored

Industry Context

This company is tracked across risk categories, including those related to its sector (e.g., Advertising Agencies), including supply chain integrity, ESG practices, labor disputes, and regulatory compliance.

Recent Articles about IPG Mediabrands AB

Live alerts from global media, monitored by Business Radar

Navi Mumbai Police and IPG Mediabrands launch ‘Nasha Mukt Forever’ Campaign aimed at Coldplay Concert Goers

2025-01-26 (medianews4u.com)

Navi Mumbai Police and IPG Mediabrands launch ‘Nasha Mukt Forever’ Campaign aimed at Coldplay Concert Goers

Navi Mumbai Police has successfully launched their ‘Nasha Mukt Forever’ campaign at one of the biggest music events of the year, the Coldplay concert in Mumbai.

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Forging a global footprint with Fame and Flow

2023-10-01 (thestar.com.my)

Forging a global footprint with Fame and Flow

PETALING JAYA: Initiative, a media agency which is part of the IPG Mediabrands network, has a notable global footprint in over 25 countries, and has secured several global accounts recently, expanding its worldwide relationship.

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Lights, camera, integration

2023-09-18 (financialexpress.com)

Lights, camera, integration

In-film placements can be powerful for brands if done right

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New Initiative CEO Jo McAlister returns to ‘challenger’ mindset as former bosses at Accenture Song media start-up slow to market

(mi-3.com.au)

New Initiative CEO Jo McAlister returns to ‘challenger’ mindset as former bosses at Accenture Song media start-up slow to market

UPDATED: Six months on from the splashy defection of Initiative Media’s top three executives to lead Accenture Song’s assault on the media agency business, Initiative has opted for one of its own after a local and global search – a former 20-year marketer and Sydney Managing Director Jo McAlister. McAlister said there was a hunger back in the Initiative camp despite some large global account losses such as Amazon and Lego – led locally at the time by the team now at Accenture Song. “Often when you become very successful, you think you’ve got the recipe down pat – we’ve got to evolve it,” she told Mi3. Accenture Song responded earlier this morning to Mi3's questions - updated and published at the end of this story.

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