IPG Mediabrands AB
Location
Stockholm
Founded
1987-03-18
Website
Risk Signals
1065 news mentions monitored
Industry Context
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Recent Articles about IPG Mediabrands AB
Live alerts from global media, monitored by Business Radar
2025-04-09 (mi-3.com.au)
Beyond reach: Nine, Foxtel, OMG, Mediabrands back Adgile Media to power industry-wide, real-time streaming-TV business outcomes reporting system within 12 months | Mi3
Move fast and break things has been the tech sector's motto for two decades – this week TV networks, streamers and media agencies agreed to move fast and build a big thing that would help industry move from reach-based measurement systems into one that maps outcomes in real-time, like Google and Meta already do with their dashboards. Adgile Media reckons it can have one live in 12 months – and was backed to build it by both Nine TV sales boss Nikki Rooke and Video Futures Collective lead and Foxtel Media CEO Mark Frain at the Future of TV Advertising conference.
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2025-03-25 (caracol.com.co)
IPG Mediabrands Colombia, Media Holding number 1, according to the RECMA ranking
This result consolidates IPG Mediabrands Colombia as the leading brand in the media agencies market, demonstrating its solidity and impact on the industry.
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2025-01-27 (propmark.com.br)
PUBLICIS GROUP WINS COMPETITION OF SANTANDER
French holding disputed global account with WPP, Havas, MediaBrands and Dentu
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2024-10-09 (pub.be)
Aveve chooses UM/IPG Mediabrands
After a local competition, supervised by fma Belgium, Aveve trusts its Belgian full funnel media budget […]
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2024-08-21 (signs.pl)
Universal McCann, Mediabrands Studios and Radio Eska for Bakoma Twist Yogurt
Make yourself the king of the beach or have your friend act as Miss Summer! Bakoma and Radio Eska's Facebook competition - Twist&Fly - has started. As part of the competition, each participant can invite their friends to play and win one of the attractive, two-person...
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2024-07-22 (wirtualnemedia.pl)
GroupM and Omnicom in the last phase of Amazon's media tender
The tender for Amazon's media services, launched in the fall of 2023, is entering its final phase. The GroupM networks (Wavemaker, Mindshare, EssenceMediaCom) and Omnicom are to compete in it. The IPG Mediabrands group, which previously worked for Amazon, was to be eliminated from the game.
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2024-07-03 (mi-3.com.au)
Seven calls in ex-Amazon Media, WPP, IPG, Dentsu media boss Henry Tajer to advise on market strategy as principal media deals surge
Seven Network confirmed former Amazon Media ANZ and holdco agency CEO Henry Tajer has been engaged to advise the broadcaster on building out its commercial strategy following a sweeping cost-out and redundancy program in June that included the exit of long serving Chief Revenue Officer Kurt Burnette
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2024-03-06 (bandt.com.au)
The Future of TV Advertising: ‘It Used To Be Outdoor... But Now TV Is The Most Disfunctional On Measurement’
TV ordered to go to group therapy after being outed at the most dysfunctional of all mediums.
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2024-01-22 (youmark.it)
The rumors about Amazon's global media competition are increasingly insistent
we already talked about it last September, but the then rumor is now taken for granted. Amazon's decision to review the allocation of its global media budget currently in the hands of IPG Mediabrands and estimated in the order of 20 billion dollars between advertising and
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2023-12-07 (advertising.gr)
Media Specialists: Revenue up, profits down
Although the domestic market of media agencies managed (and) in 2022 to increase its turnover and gross profits, it nevertheless saw profits before taxes
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2022-08-15 (mi-3.com.au)
Accenture Song strikes media alliance with Initiative for flagship Coles integrated marketing contract to take on Omnicom, Publicis
Omnicom, Publicis and Accenture Song have completed their proposals and pitches to Coles on its giant integrated creative, media, CX and production tender – worth upwards of $20m in annual revenues to the winning holdco. Accenture Song was a late bidder after WPP was forced to pull out over conflict
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2018-01-12 (exchange4media.com)
Flipkart unveils new campaign styled by Lowe Lintas
Flipkart has recently launched a multi-film campaign aiming to establish itself as an ultimate destination for trendy and affordable fashion
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